Design & Print Foundations Workbook
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WORKBOOK
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client
BYU
+ ODH
audience
BEGINNER
DESIGNERS
purpose
ALL IN ONE
RESOURCE
I have been a college instructor teaching design for print for beginners for several years now. My course introduces principles of graphic design and modern printing technology, and it’s typically offered to students enrolled in editing and publishing majors and adjacent minors. This resource was designed to align better with the current curriculum and to be offered to students free of cost (digital copy).
Workbook cover in progress
Two For One: SME & ID
As a graphic designer and a writer, I created the majority of content (reading and graphics) from ground zero. As a fresh instructional designer, I practiced (again), focusing on the audience and addressing their needs. Every step of the way, I was writing, editing, evaluating for effectiveness and interest and relevancy. How is Bloom's here? How is cognitive load here? What matters most? In the end, I...
- Analyzed what's available
- Evaluated what was used and what was ignored
- Incorporated information that was not included in previous versions of the resources
- Incorporated micro learning
- Designed custom, themed visuals
- Included modern examples
- Continuosly paid attention to student questions and struggles to make sure relevant information and exercises were included
I definitely relied on what was done before me. It's never wrong to build on an existing foundation, especially when it's a good one. I also oriented the content of the workbook based on the many technical and design questions I'd get from students. Current trends, knowledge, and practices were combined with what's been best practices for a while now.
Reading section example: 1 - reading material, 2 - space to take notes to further learning, 3 - custom designed graphic
And I absolutely loved the graphic design part of it as well. Creating a cohesive, visually appealing product is a fantastic challenge. I was the designer. Truth be told, I'm the one who wanted to make this resource more than anyone, but. I still focused on the learners. I never let out of sight who this was for.
What Will Learners Get?
Aside from reducing the cost of learning, the intent in creating this workbook was to provide a more meaningful and consolidated resource to read from, sketch and take notes in, get reminders, and continue using over and over again after the course or the projects were completed.
The asterisk (*) indicates elements that don't appear for each topic, but overall, each section contains the following elements to facilitate goals outlined above:
- A short reading section (Walls of text can be intimidating, but short paragraphs are ok!)
- Images, graphs, examples, etc.
- Task analysis*
- Skill walk-throughs*
- Creative or "Food For Thought" Prompts*
- Vocabulary list
- References to support claims/theory
- Space to take notes (in the print .pdf layout)
A sample page with a creativity exercise
The workbook also provides focused exploration and creation of the following projects:
- Logo design
- Flyer design
- Magazine spread design
- 6 x 9 paperback book design
These projects were chosed to align with the curriculum of the course, but also because in general they are excellent starting points for any aspiring designer.I believe that resources like that have a higher value because of high inclusion across the schools, country, and even the globe.
Example of a custom graphic: on-page elements in a novel
Example of a custom graphic: margins explanation